Margin isn't profit. You aren't paying for just the beer, you are paying for the whole service. In the same way a starter in a restaurant may cost £7.60, when the ingredients cost pence, yet not claim customers are getting their 'eye wiped'.An initial 80% profit on kegged beer, i.e. the mark-up price.
Hmmm, but you kind of know what to expect when you go into a restaurant. When I go into my local, I don't expect to pay £7.60 for a pint of kolsch. Not unless all the other draught options are of a similar price, which I am assuming they were not since the OP was shocked at the price.Margin isn't profit. You aren't paying for just the beer, you are paying for the whole service. In the same way a starter in a restaurant may cost £7.60, when the ingredients cost pence, yet not claim customers are getting their 'eye wiped'.
La Goudale is one of my favourites in France.You need to understand that in France, at least, you'll be fleeced to the very limits of what the market will bear. There's something a bit funny about how the French react to this: it's almost as if the price is proportional to the pleasure or the perceived worth. For example, I've found exactly the same product in three different parts of a supermarket with three different bar codes depending whether it's in gardening, baking, or cleaning and at a price range of 2.5 the cost of the cheapest.
The best value for decent (but too strong for my preferred consumption rate) beer is La Goudale or Trois Monts: cracking beers or something from La Choulette. Newbies on the market knock out their stuff at twice or more the price and, presumably, people buy it. I've tasted their stuff and by and large it's shite. Bière artisinale de merde à mon avis!
My advice would be that we should remember our student days when we didn't have dosh to chuck around and went for either strength or flavour and sometimes found both. These shysters are laughing up our sleeves at those of us who pay £7+ a pint.
DON'T GET SUCKED IN.
Pubs most definitely do not make that sort of profit on a pint of beer. That's why so many started selling food and why so many are closing.So if we assume the bar was looking for an 80% profit on that keg (88 pints) of kolsch, then they only paid £133.76 for the keg. That means that after the first 17.6 pints, the rest was all profit. It does seem like the customer is getting their eye wiped somewhat. Of course, I could be way off with those margins but whatever way you look at it, the bar must have known that it was going to have to charge £7.60 a pint before they bought the keg. And it's kolsch ffs!
I suspect the gross margin for some pubs on beer is relatively high, but of course gross profit is not the same as net, it’s the overheads that are the real problem. Rent, utilities, staff etc.Pubs most definitely do not make that sort of profit on a pint of beer. That's why so many started selling food and why so many are closing.
Supermarket pricing proves nothing. It's a loss leader for them. The same as petrol and diesel. Supermarkets and Wetherspoons dictate what they pay suppliers. If everyone was paid a fair price or wage for the food they grow, pick, slaughter, cut, pack, stack the shelves with, I doubt many of us could afford to eat green beans in winter or meat seven days a week.Of course the prices are outrageous,Supermarket pricing proves that.Also most bar staff are also on circa minimum wage ..
Remember the old song 'Champagne tastes but only beer bottle pocket."
Well not any more.
Indeed, a decent pint was available for £4.80, which I am happy to pay round here.Hmmm, but you kind of know what to expect when you go into a restaurant. When I go into my local, I don't expect to pay £7.60 for a pint of kolsch. Not unless all the other draught options are of a similar price, which I am assuming they were not since the OP was shocked at the price.
Kinnegar is brewed not far from me about 1/2 hour drive but it still costs over £3 a can.My local does pints for about £3.70 but the selection is crap. It has had the exact same selection for over 20 years. Guinness, Harp, Carlsberg, Smithwicks and Strongbow (and pretty much the same in bottles, if you want to pay the same price for about half the amount of beer). Dreadful but I suppose a fair price for a pint ATM.
Went to a pub just a few miles down the road which fancies itself a bit as an iconic pub with hipster beers. Pint of Verdant Putty was £8. Pint of Kinnegar IPA was £7. Pint of Bullhouse NEIPA was £6.50. Now that could turn into quite an expensive night and the Verdant and Kinnegar were nowhere near worth that sort of money, IMO.
Like when I say to myself I can remember when a pint of bitter cost about 1/9d (less than 9 'new pence') and mild about 1/6d.I’m sure we’ll all look back on this thread in years to come and think “blimey, remember when a pint of beer was only £7.60”
i was there a few weeks back and was drinking m. old empire @ £1.69 a pint.Last year myself and my best mate made the 7h trip from south somerset up to scarborough for the Gold cup motorcycle racing at Olivers Mount ,we went out for a few beers when we arrived and ordered two pints of local ale ,the barmaid asked for £4.30 and i replied that i would like two pints not the one ,and she replied that is two pints ! All in all a great weekend up north ,fantastic racing ,really cheap beer (and tasty) and the girls like to wear the shortest skirts i have ever seen !