Weight watchers.

[Chippy_Tea]

A bit of a worry when your own chief executive doesn't know what WW stands for.



Weight Watchers has unveiled a slimmed down version of its name, rebranding itself WW, in what it says marks "the next stage of the company's evolution".

The company says the new name reflects its development from focusing on weight loss to overall health and wellness.

But the chief executive was unable to explain what the letters WW stood for.

https://www.bbc.co.uk/news/business-45625191

 

[Leon103]

What a load of rubbish. Who came up with that branding

 

[Chippy_Tea]

I haven't a clue but it probably cost thousand of pounds.

 

[BarnBrian]

The CEO has just announced that it stands for "Wibbly Wobbly"

 

[marshbrewer]

The CEO has just announced that it stands for "Wibbly Wobbly"

... said the baby.


Sorry, to many Large Family bedtime stories.

 

[MyQul]

They should have rebranded it Weight Watchers 2.0 or WWII :tinhat:

 

[Chippy_Tea]

The CEO has just announced that it stands for "Wibbly Wobbly"

The CEO is Scottish its "Wee Waists"

.

 

[AdeDunn]

If they had had half a brain amongst them, they could have re-branded the WW as Wellness and Well-being.... I guess they don't have enough calories running through their brains though for imagination on that kind of level. :p